Increase Sales
Table Side eMenu 13% Increase in SALES	iPad eMenu Wine List 24% Increase in SALES	iPad eMenu Food List 9% Increase in SALES
Touch Screen Menu for Waiting Area 5 min FASTER TABLE TURN Around	iPad eMenu Wine List 5104 MORE Friends Recommendations	Sign Ups to Members Club 520% MORE SIGN-UPS To Members Club

eMenu benefits - for restaurant / pub owner  

Benefits for eMenu users translate into real benefits for business owners. And real benefits translate into increased profits – The bottom line of any business.

• Increase total customer spend and total revenue
• Cost saving from increased staff productivity
• Optimized consumer dining experience
• Creates new advertising / media selling revenues

Research of eMenu at a six month pilot project in a bar frequented by twenty-something recorded that profits at tables with e-Menu was a staggering 135% higher than tables without touch menus.

The benefits include reduction in costs, improved customer service, stronger brand identity, improved customer loyalty and increases revenue.

1. Increased revenue is generated by the eMenu’s ability to encourage cross sales, up sales and impulse buying (especially during and after the meal or first order); The increased turnaround rate per table, due to the shorter waiting time for orders and customer loyalty programs. Electronic restaurant menu offers the business owner flexibility and a stronger selling tool than a printed menu - daily and seasonal specials can be added without the cost of reprinting the menu. Improved customer service thanks to a more detailed, informative and attractive menu; the ability to offer enhanced dish personalization and the increased flexibility and freedom associated with the ordering process.
   
2. Reduced costs come from manpower optimization; reduced paperwork; lower administration costs and easy, no-cost menu updating.
   
3. Stronger brand identity and customer loyalty as a result of greater branding possibilities via  the screen; A competitive advantage; and a possibility to create customer allegiance via on screen  recognition and VIP club; Offering customers' added value with a unique product and an upgraded entertainment experience. 
4. Advertising revenue, there is the opportunity to add an advertising channel, where suppliers can pay for ads within the system. This will both increase sales for the advertised product and provide the business with advertising revenue. 
   
   
   
   

Opportunity

eMenu is supplied to customers under a competitively priced revenue model: 
a) Payment of Set up Fees to cover specification and customization.
b) Monthly fees, based on the number of networked screens, including rental, maintenance and technical support. 
Additional revenues are earned from on-screen advertising and from pay per view content.
As a result, the return on investment for business owners is short and potential entry barriers are overcome. The value proposition is strong.
Conceptic has appointed distributors in South Africa ,Russia ,Holland ,Slovenia and Australia and is actively seeking for distributors and other strategic partners in order to penetrate major international markets, including the United States and Canada.
These business partners will require knowledge of networking, but all other technical input will be provided by Conceptic, together with its previous experience and understanding of the market.  The business partners should have financial strength, proven marketing track record in the hospitality industry and the ability to support customers in at least one state.     
Working together, eMenu will achieve rapid and effective market penetration.